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  • Taisiia Dobrozorova

How to Build a Play-to-Earn (P2E) Game?

Updated: Jul 15, 2023

The rise of play-to-earn games has revolutionized the gaming industry, offering a mutually beneficial arrangement for players and game developers alike. For those who are unfamiliar with this innovative concept, now is the opportune moment to familiarize yourself and transform the game.

It is hardly astonishing that gaming stands as one of the most vibrant, adaptable, and thriving sectors. As evidence of its exponential growth, Statista predicts that the global gaming market will reach an impressive annual revenue of $268.8 billion by 2025.

What are P2E Games?

What are P2E Games?
A P2E game playing. Source:

P2E games, short for Play-to-Earn games, are a new genre of games that provide players with the opportunity to earn real-world value while playing. Unlike traditional games where progress is limited to in-game achievements, P2E games introduce economic incentives, allowing players to monetize their time and skills. By integrating blockchain technology and cryptocurrencies, play-to-earn games offer a decentralized and transparent environment where players can truly own and trade their in-game assets.

How to create a P2E game?

How to create a P2E game
P2E game concept. Source:

Developing a play-to-earn game requires careful planning and meticulous execution. Here are the key steps to guide you:

1. Conceptualize

Start by brainstorming a captivating game concept that offers engaging gameplay and a clear play-to-earn mechanic. Consider unique themes, gameplay mechanics, and reward systems that will attract and motivate players to invest their time and effort into the game. Take inspiration from existing successful P2E games while adding your own innovative twist.

2. Game Design

Once you have a solid concept, it's time to delve into the game design phase. Define the core mechanics, progression system, and economic model of your game. Determine how players will earn rewards, whether it's through completing quests, participating in battles, or contributing to the in-game economy. Consider incorporating elements like virtual assets, staking mechanisms, and Non-Fungible Tokens (NFTs) to enhance the play-to-earn experience.

3. Development

Building the game requires expertise in game development tools and technologies. Select a suitable game engine or development framework that aligns with your vision and skill set. Pay attention to creating a smooth and intuitive user interface to ensure a seamless gameplay experience. Collaborate with a talented team of developers, designers, and artists to bring your game to life.

4. Blockchain Integration

Integrate blockchain technology into your P2E game to enable secure asset ownership, transparent transactions, and decentralized governance. Select a blockchain platform that suits your game's requirements, such as Ethereum or Binance Smart Chain. Leverage smart contracts to manage in-game assets, enable player-to-player trading, and ensure provable scarcity and authenticity of virtual items.

5. Economic Balancing

Achieving a balanced in-game economy is crucial for the long-term success of your P2E game. Carefully consider the distribution of rewards, the rarity and value of in-game assets, and the rate of token generation. Implement mechanisms to prevent inflation or deflation and maintain a fair and sustainable ecosystem. Regularly analyze and adjust the economic model based on player behavior and market dynamics.

6. Testing and Iteration

Thoroughly test your P2E game to identify and address any bugs, imbalances, or gameplay issues. Conduct alpha and beta testing phases, involving a group of dedicated players who can provide valuable feedback. Continuously iterate on your game, making improvements based on player suggestions, optimizing performance, and enhancing the overall gameplay experience.

7. Launch and Marketing

When your P2E game is ready, plan a strategic launch to generate excitement and attract players. Develop a comprehensive marketing strategy, leveraging various channels such as social media, gaming communities, influencers, and press coverage. Engage with your community, offer incentives for early adopters, and encourage player referrals. Regularly update and expand your game based on user feedback to keep players engaged and maintain a thriving player base.

How to make money with Play-to-Earn games

How to make money with Play-to-Earn games
P2E as a game monetizer

As a game developer, monetizing your P2E game is crucial for sustainability and profitability. Here are some monetization strategies:

In-Game Purchases. Offer players the option to purchase cosmetic items, power-ups, or exclusive assets that enhance their gameplay experience.

Transaction Fees. Implement a small fee on player transactions, such as buying or selling in-game assets, to generate revenue.

Tokenomics. Create and distribute a native cryptocurrency or token associated with your game, allowing players to buy, sell, and trade it on exchanges.

Play-to-Earn Mechanism. Design the game in such a way that players can earn valuable rewards by investing time, skills, or resources. Encourage trading of in-game assets on secondary markets.

Partnerships and Sponsorships. Collaborate with brands or advertisers to integrate sponsored content or promote their products within the game.

Main advantages of Play-to-Earn games

P2E games have gained immense popularity due to the unique advantages they offer to both players and developers. Let's explore the main advantages in more detail:

Earning Potential

One of the most enticing aspects of P2E games is the opportunity for players to earn real-world value through their in-game efforts. By completing quests, winning battles, or participating in the game's economy, players can accumulate valuable virtual assets or cryptocurrencies that can be traded, sold, or converted into tangible rewards.

Player Engagement

The play-to-earn model creates a strong sense of motivation and competition among players. Knowing that their efforts can directly translate into monetary or valuable rewards, players become more dedicated and engaged with the game.

Community Building

P2E games foster vibrant and interactive communities where players can connect, collaborate, and share their experiences. These communities often have dedicated forums, social media groups, and in-game chat systems where players can exchange strategies, and tips, and even trade in-game assets.

Blockchain Transparency

By leveraging blockchain technology, P2E games ensure transparency, security, and true ownership of in-game assets. Through the use of smart contracts and decentralized ledgers, players have complete visibility into the rarity, provenance, and ownership history of their virtual items.

Sustainable Economy

P2E games have the potential to establish self-sustaining economies where the value generated by players' participation directly contributes to the overall ecosystem. As players earn rewards and trade in-game assets, the demand for these items drives their value.

Best free P2E games on the market

Axie Infinity top free p2e game
"Axie Infinity" top free p2e game

While play-to-earn games come in various forms, here are some of the best free play-to-earn games available:

"Axie Infinity": This blockchain-based game allows players to collect, breed, and battle digital creatures called Axies, with the opportunity to earn cryptocurrency rewards.

"Alien Worlds": In this game, players can own and trade virtual land on different planets, mine resources, and participate in governance, all while earning cryptocurrency rewards.

"My DeFi Pet": Players can adopt, train, and battle virtual pets while earning in-game tokens that can be staked, traded, or used to participate in the game's ecosystem.

"Splinterlands": A digital trading card game where players can collect and battle unique cards, earning cryptocurrency rewards based on their performance and participation.

"Decentraland": A virtual world where players can create, explore, and monetize their virtual assets and experiences, including virtual land, art, and entertainment.

How much can you earn on P2E games?

The earning potential in P2E games varies greatly depending on several factors, such as the game's popularity, player skill level, and market demand for in-game assets. While some players may earn significant amounts by dedicating substantial time and resources, others may earn more modestly. It's important to note that earnings are not guaranteed, and success in P2E games requires skill, strategy, and a deep understanding of the game's mechanics and economy.

In conclusion, building a successful P2E game requires a combination of compelling gameplay, a strong economy, and the integration of blockchain technology. By understanding the fundamentals of P2E game development, leveraging monetization strategies, and exploring the best practices from existing free P2E games, developers can capitalize on this growing trend and create engaging and profitable gaming experiences.


How much does it cost to make a P2E game?

The cost of developing a P2E game can vary greatly depending on various factors such as the complexity of the game, the team size, and the desired features. But approximate numbers vary from $120,000 to 300,000. Small indie projects can be developed on a relatively low budget, while larger-scale P2E games with advanced graphics and blockchain integration may require a significant investment. You can calculate the exact price using our cost calculator. It is important to consider development costs, marketing expenses, and ongoing maintenance when budgeting for a P2E game project.

Can you make money with P2E games?

Yes, P2E games offer players the opportunity to earn real-world value through various means, such as selling in-game assets, participating in tournaments, or completing specific tasks. However, the amount of money one can make from P2E games depends on several factors, including the game's popularity, individual skills, time investment, and market demand for in-game assets. It is important to note that success in P2E games requires dedication, strategy, and an understanding of the game's mechanics and economy.

How do I start playing P2E games?

To start playing P2E games, follow these steps:

Research — explore the market and identify P2E games that align with your interests and desired gameplay experience.

Choose a platform — determine which platform the game is available on, such as mobile (iOS or Android), PC, or specific gaming consoles.

Download and install visit the respective app store or game website and download the game client or app. Follow the installation instructions.

Create an account sign up for an account within the game and follow the on-screen instructions to set up your profile.

Learn the mechanics familiarize yourself with the game mechanics, rules, and play-to-earn opportunities provided by the game.

Start playing dive into the game, complete tutorials, and engage with the community to enhance your gameplay experience.

What is the most profitable P2E game?

The profitability of P2E games can vary over time and depends on several factors, including player demand, in-game economy, and the game's popularity. Currently, games like "Axie Infinity," "Alien Worlds," and "My DeFi Pet" are considered among the most profitable P2E games. However, the landscape is constantly evolving, and new games may emerge with unique play-to-earn mechanics and lucrative opportunities.


The emergence of P2E games has transformed the gaming landscape, offering players the opportunity to earn real-world value while enjoying immersive gameplay experiences. Players can now participate in games that provide not only entertainment but also a pathway to financial rewards. As the play-to-earn market continues to grow, staying informed about the best free P2E games will ensure players and developers stay at the forefront of this exciting gaming revolution!

We are happy to announce that we already have experience in creating P2E games.

Therefore, if you want to create your own game, contact us and calculate the cost of the project right now!



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