Bite-sized games, branded games, and promo games are all game types that are used for different purposes.
Bite-sized games are short, casual games that are typically played on mobile devices. These games are designed to be played in short bursts, and they often feature simple gameplay mechanics and colorful graphics. Examples of bite-sized games include Candy Crush and Angry Birds.
On the other hand, branded games are interactive for brands - created to promote a specific brand or product. These games often feature recognizable characters or settings from the brand and are used as a marketing tool to increase brand awareness and engagement. Examples of branded games include McDonald's Treasure Land Adventure and Coca-Cola's Polar Bowl.
Promo games, also known as games for brand promotion, are games that are given away as a reward or incentive for a specific action. These games are often used in order to increase brand awareness and customer loyalty or to promote a new product or service. Examples of promo games include free online games that are offered as part of a marketing campaign or physical game that is included in a cereal box.
To sum up
In conclusion, bite-sized games are short, casual games that are designed to be played in short bursts, branded games are created to promote a specific brand or product, and promo games are given away as a reward or incentive for a particular action.
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